When Jad met Gio
Rago Specialist, Jad Attal, Explores the Career of Gio Ponti
11 January 2019
"Hi, my name is Jad Attal. I'm Senior Design Specialist with Rago Arts and Auction Center. My focus today will be on Italian icon and luminary Gio Ponti. Gio Ponti was a Renaissance man in every sense of the world, an Italian architect, industrial designer, furniture designer, artist, teacher, writer, and publisher."
"I'd like to review with you the evolution of Ponti's design sensibilities in the several objects we have here today. This is a shift that moves from traditional to modern, all the while concerned with an Italian aesthetic, and the fusion with industrial manufacturing."
"This vase and this plaque are great examples of Gio Ponti's early career. There is a familiarity to the work, both in terms of scale and materiality. Also in terms of what is expressed in the works. As we move further along in Gio Ponti's career, the expressions become a little more angular, certainly more abstract, and certainly more reduced or reductive."
"Throughout Gio's evolution, whether it's architecture or industrial design, we see a tendency towards simple geometries, simple forms, and clean and noble materiality. A great example of that is the Gio Ponti for Reed & Barton flatware. Over Gio Ponti's long career, he strove to unify art and industrial design in a way that was Italian."
"It's easy to lose sight of that if you only look at one decade or one aesthetic, but when we look at the dresser for Singer & Sons, to me this is really a success story of those intentions, the intentions of bringing industrial design and arts and culture that is uniquely Italian into something that's mass produced, something that produced for the home, something that is a finer good. To me, this is miniature architecture, drawn directly from the streets of Milan."
"Thank you for joining us. I hope to see you at the auction. If you'd like to talk about Gio Ponti or any of the other designers that we feature, this weekend, the January 19th and 20th auction, please come and see me. I'd certainly love to be of service."